Krystal Choo is an innovator. Best known as an award-winning technology entrepreneur, transformative coach and two-time TEDx speaker, she works to correct imbalances in an age of lost connections – at times innovating through technology, other times, a powerful conversation.

As a phenomenological personal coach for executives, trained in psychology and neuroscience, self-taught in coding, and having run technology teams creating global platforms built on advancing human connection in virtual environments, Krystal’s experience comfortably places her at the intersection of innovation, human cognition and behaviour, and deep personal development.

Recognised as an influential thought leader, Krystal has been described as one of Singapore’s “Most Awe-Inspiring Women” (Cosmopolitan), “the Gritty Entrepreneur Singapore Needs” (E27), “A Triple Threat" (High Net Worth), awarded as one of Asia's 50 Women Leaders, chosen to front SK-II’s global “Change Destiny” campaign with over a million views online, and named LinkedIn Power Profile 2015-2018, in the CEO category.